Spinning Machine Enterprises Open The Market Does Not Seem To Be So Easy Market.
The sales volume of domestic textile machinery has increased greatly in overseas markets, and the export volume of China's textile machinery has increased year by year.
Many textile machinery enterprises are looking forward to the overseas market in 2016. They generally believe that the domestic market in 2016 is still not optimistic, but overseas markets are full of opportunities.
In recent years, domestic textile machines have been used
overseas market
Sales volume has generally been greatly improved, and the export volume of China's textile machinery has increased year by year.
For example, the development speed of computerized flat knitting machine was very fast in the first two years, and nearly half of the products of several domestic flat knitting enterprises were exported to foreign countries.
Many textile machinery enterprises, whether spinning machine manufacturers or specialized equipment manufacturers, have clearly indicated that export growth has increased significantly in the past two years.
The overseas market with huge potential is gradually valued by domestic spinning machinery enterprises.
In the interview, the reporter learned that in the past two years, Qingdao global group, Wuxi Hongyuan Electromechanical Technology Co., Ltd., Tonghe Textile Machinery Co., Ltd., Dong Jie textile machinery parts Co., Ltd. and other enterprises.
Export volume
There has been a significant increase, some even more than 50%.
Many textile machinery enterprises are looking forward to the overseas market in 2016. They generally believe that the domestic market in 2016 is still not optimistic, but overseas markets are full of opportunities.
But going overseas is not an easy task, and it must be steady and steady.
With the rapid development of textile industry in Southeast Asia and other countries and regions, in recent years, with the advantages of labor cost and raw material cost, South Asian and Southeast Asian countries, mainly India, Bangladesh, Vietnam and Indonesia, have obvious competitive advantages in textile industry, and become textile emerging markets, and the textile industry chain is gradually improving.
Most of the textile machinery enterprises in these countries can only produce relatively simple textile machinery. Most of the middle and high-end textile machinery equipment needs to be imported to meet the demand.
Advanced equipment such as Japan, Germany, Italy and other developed countries are expensive, but most enterprises can not afford them.
China's textile machinery products are of high quality and low price, especially China's textile machinery and equipment categories are complete, cost-effective, and low maintenance costs, and more easily accepted by local enterprises.
Many textile machinery enterprises say that in the past two years, through the inspection of some European companies, it is found that there is not much difference between the technical level of the domestic spinning machine and the advanced international level. Although there are some bright spots in their performance, domestic products have great advantages in terms of price performance.
It can be said that the high cost performance and adaptability of domestic spinning machines meet the needs of foreign markets.
According to Zang Chendong, chairman of Dong Jie Textile Machinery Co., Ltd., the sales volume of the company's exports to Laura increased significantly last year, and the export volume accounted for 30% of the annual sales volume.
The export of rolldo is a high-end product with higher technology content and higher selling price. The average price of export rollers is about 2 times the average unit price of domestic rollers.
With outstanding quality, Dong Jie Luo La has established long-term and stable cooperative relationship with many well-known foreign host enterprises.
Among them, a strategic partnership with well-known European enterprises has been achieved, and the annual sales volume of this one is about 10000000 yuan.
According to one family
Textile equipment
The person in charge of import and export trade said that since last year, although the domestic market situation is grim, the company's international business is still relatively stable. Besides the Southeast Asian market, the Middle East, North Africa, India and Latin America have also achieved growth.
Thus, for textile machinery enterprises, there are still many emerging markets to be developed.
For example, Brazil, which is known as the BRICs in China, and Algeria, Egypt, Iran and other countries in the Middle East and North Africa.
These emerging markets are rich in natural resources, adequate foreign exchange reserves, and consumer confidence index is still at a high level.
Despite the severe international economic situation in recent years, the economy of these emerging markets has always been on the rise, and the political situation is relatively stable, which has promoted the trade development between China and these emerging markets, or will become an important direction for the export of China's textile machinery enterprises.
Reporters learned that, in the face of market growth, more and more textile machinery enterprises participate in professional exhibitions in the industry as an effective way to expand overseas markets.
In the thirteenth Bangladesh international textile and garment industry exhibition held in Dhaka, Bangladesh, by the end of January this year, the number of exhibitors in China's textile machinery enterprises has increased than before. Only 35 enterprises in the Jiangsu textile machinery industry participated in the exhibition.
Changzhou Tonghe Textile Machinery Manufacturing Co., Ltd. carried the compact spinning frame and roving frame exhibitors at the exhibition. Before the booth, the audience was bustling and bustling with customers.
According to Wang Xiaodong, deputy general manager of the company, there are now eight or nine customers in Bangladesh, although this is the second and the only time they have exhibited in Bangladesh, the same and products have been highly recognized by Bangladesh customers.
On the exhibition stand, 3 local agents took their customers to verify the prototype in advance.
Wang Xiaodong said that 2016 is Tonghe's pition year. It will participate in Bangladesh, Egypt, Vietnam, Indonesia, Turkey, India, Pakistan, Uzbekistan and China International Textile Machinery Exhibition in October and ITMA Asia exhibition this year.
Tonghe company strengthens its publicity efforts by participating in exhibitions, especially overseas exhibitions. The goal is to export 30% of the company's sales within 3 years.
Ding Chaoying, chairman of Wuxi sprat air jet loom Manufacturing Co., Ltd., said that in the face of recent domestic and international industry situation, the company will unswervingly take the road of export-oriented. This year, 6 exhibitions will be held in Bangladesh, Egypt, Vietnam, Indonesia, Turkey and India.
His experience is: the boss + prototype exhibition mode is a magic weapon for opening the market abroad in recent years.
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