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Lululemon Has Surged 15% In The Past Year And Plans For The Next Five Years.

2016/4/23 13:07:00 31

LululemonPerformancePlan

According to the latest news, Lululemon group has increased its performance by 15% in the past 2015, and recently, the Lululemon group has officially announced plans for the next five years.

  

Canada

Sporting goods brand Lululemon recently released its 2015 performance figures and gave a forecast of its performance in the next five years.

In fiscal year 2015, Lululemon sales increased by 15% to $2 billion 100 million, and profits increased by 11% to $266 million.

Lululemon's new CEO

LaurentPotdevin

From Burton.

Apart from him, Lululemon has many other jobs, especially the executive level.

Yoga, running, men's fitness business has been expanded.

In the fourth quarter of 2015, the company said these businesses had been expanded by 24%.

This brand, known for its Yoga apparel and equipment in the North American market, has also released its growth plan until 2020.

Sales of women's products sector is expected to grow to $3 billion, while men's products sector is up to $1 billion.

To achieve this goal, the company has put forward 4 key points:

Women's fitness departments, as well as yoga, fitness, men's running and other departments will further expand; stores in the North American market will also increase; at the same time, the digital system of Lululemon will soon be completed.

Electronic Commerce

The business will account for 25% of the total performance, and the last aspect is about the international market. According to its management, the international market still has room for growth of 20-25%.


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