American Garment Prices Continue To Fall

According to the new data, clothing prices in the United States showed a downward trend for the third consecutive month in October 2014.

U.S.A

Statistics show that in October 2014, all urban consumer price indices (CPI-U) in the United States were flat after seasonally adjusted, compared with the same period in 2013.

Adjusted the previous year's growth rate by 1.7%.

After a seasonally adjusted price, the monthly ratio fell by 0.2%, but it was 0.7% higher than the seasonally adjusted period in 2013.

In October 2014, excluding all items, food and energy rose by 0.2%, while in September 2014 it increased by 0.1%.

In terms of annual growth rate, it rose by 1.8%, slightly lower than the average annual growth rate of 1.9% over the past 10 years.

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This year, many luxury brands began to slow down, and even closed some of the existing stores.

In the latest quarter of Coach's earnings report, the number of stores in mainland China increased by only two.

Hendry, an executive at the watch retailer, said that many luxury brand strategies this year were to streamline the stores and decisively shut down those stores that had poor location and difficulty in making profits.

More cautious when opening new stores, and strive to "open a successful one".

For flagship stores, important stores to increase investment and enhance customer experience.

For top shopping centers, shop space is scarce.

The brand wants to expand the area, and the phenomenon of cross layer is increasing.

But not every brand can successfully take up the space upstairs or next door.

For those poorly managed shopping centers, the vacancy rate is rising.

However, in the three or four tier cities, the situation is different.

As luxury prices turn cold, many brands have abandoned plans for further sinking.

Those developers who want to win the luxury brand for their shopping centers can only try light luxury and fast fashion brands at the moment.

For Wanda Commercial real estate that is sprinting on the market, their partners in the three or four tier cities are mainly local fashion brands in China, as well as the fast fashion brands in Europe and the United States, which are making deeper progress in localization.

The total price of these brands is more close to the people, and can play a role of attracting popularity in the three or four tier cities.

For wealthy groups in the three or four tier cities, luxury consumption is not convenient enough. They usually go shopping in North China, Hongkong, China and overseas.

Luxury e-commerce has played a complementary role in this demand.

With the beginning of cross-border electricity supplier, domestic consumers can directly place orders for luxury goods abroad, which will have another impact on the physical stores.

Tax relief may make the price of this commodity more favorable and lower than that of physical stores.