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Who Will Dominate The Shopping Mall Of Department Store PK?

2014/7/29 16:35:00 26

Department StoresShopping CentersBusiness Models

"P > < a href=" //www.sjfzxm.com/news/index_c.asp "> shopping center < /a > (SHOPPING MALL):SHOPPING MALL has diversified catering businesses, and the proportion of large and characteristic restaurants has increased.

Entertainment and leisure projects form the connotation of SHOPPING MALL's theme characteristics and specific advantages.

Generally, the proportion of shopping, catering and entertainment should reach 50:32:18 or the latter.

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< p > < strong > 1, the concept of experiential consumption was introduced into < /strong > < /p >.


< p > department store only supplies sales, few experiential services; < /p >


< p > SHOPPING MALL is necessary for the combination of formats. Customer experience projects are indispensable. There are usually theme projects such as fitness, sports, beauty, leisure and culture.

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P > < strong > 2. The function of business exhibition < /strong > /p >


The wide multi pattern space in < p > SHOPPING MALL provides excellent public display and business activities; < /p >


There is limited space to undertake group activities in department store P.

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< p > < strong > 3, sightseeing function: < /strong > < /p >


< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > SHOPPING MALL < /a > because of its unique architecture, it often becomes a landmark building in the city, and because of its complete internal functions, diverse service items and high environmental aesthetic value, it has become a sightseeing place.

< /p >


Less than P, the sightseeing of department stores is usually poor.

< /p >


What is the difference between < p > a href= "//www.sjfzxm.com/news/index_c.asp" > department store < /a > and shopping center? What is the profit pattern of department stores? It is the difference between making goods by selling goods.

What is the profit model of shopping centers? The profit mode of shopping centers is to provide property to different businesses and earn rents for property management. I am the owner of the property, I rent it to you, and I also do property management.

Big room east earn the most basic rent, the operator will be the two landlord, make the shopping center location, location, planning, investment, operation and management this series of value-added is it brought him, he made the money.

All the businesses that enter the market, including department stores and main stores, are the real service providers who ultimately provide consumers with the difference between retail sales and services.

< /p >


< p > for example, Xinguang heaven and earth, in fact, Xinguang Tiandi is a department store or a shopping center. In fact, it is part of the shopping mall mode, part of the department store mode.

Department store shopping center and shopping center department store management trend, Robin department store is a typical example of department store shopping center.

< /p >


< p > why a shopping center is stripped from a department store is actually due to the division of labor required by competition.

The more developed an industry chain, the more and more division of labor on the industrial chain.

If the whole business is made into an industrial chain, if we see a professional commercial real estate investment fund in China and a professional shopping center operator, we will see that the industry has reached the highest level.

< /p >

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