Spring Enterprises Should Change Their Concept And Embrace The Market More Suitable.

With the shrinking of the consumption market in Europe and the United States and the sharp fall in prices of various raw materials, the investment risk of enterprises has gradually increased. Many people think that this is not suitable for capital operation at this time.

But a few days ago, 63 presidents and managers from Anta, Li Lang and Fuma foods entered the Xiamen University classroom to find the answer to capital operation.

How can Quanzhou enterprises reform and choose when to go public and which mode of operation is more suitable?

Last year, after encountering the "cold winter" of capital operation, Quanzhou entrepreneurs found a way to break the ice in the Xiamen University classroom.

At the beginning of December last year, three textile enterprises in Jinjiang, Shishi and Wenzhou jointly registered in Hongkong and listed in Korea, which provided experience for Jinjiang enterprises to share ownership with other three enterprises.

Two or three years later, it is a good opportunity to go public. It is not only for Quanzhou enterprises to list money, but in a sense, it is more like a pass for enterprises.

After the pformation from "family system" to "public company", the reputation and financial reputation of an enterprise will also be strengthened.

Many entrepreneurs in Quanzhou think that it has become a trend to be strong and sophisticated through listing, and how to choose the right timing is particularly important.

In the year before last, when the stock market was in good condition, some enterprises were planning to go public in 2008. But last year, the stock market was on the decline. Some enterprises were also blocked off the last door of the listing.

When the timing is wrong and the listing is blocked, it is more dangerous that it may lead to temporary financial difficulties.

Because there is such an example, "when is a good opportunity for enterprises to go public?"

The problems raised by entrepreneurs in Jinjiang are also very real, because many people seem to be somewhat outdated when it comes to capital operation under the financial crisis.

"If we are ready now, two or three years later, it will be a good time for companies to go public."

Zheng Zhenlong, Professor of financial engineering at Xiamen University, thinks that

The entrepreneurs who are willing to be listed in Jinjiang should seize the current adjustment period, and the restructuring should be planned as soon as possible.

It is more suitable for Jinjiang enterprises to be listed on the market. "The main business of many enterprises in Jinjiang is too strong in their homogeneity, such as shoemaking, food, textile and garment industry, the competitors in the same industry are too much, and the strength is relatively scattered. This is not conducive to the listing of enterprises". The teaching professor told the students that the enterprises in Hong Kong should be listed, and entrepreneurs should first learn to cooperate in equity.

"There are a lot of Quanzhou enterprises that can reach the hard conditions of listing, but why are there not many Quanzhou listed companies?"

After the issue was thrown out, many local entrepreneurs did not know what to do. "Because the enterprises that are eligible for approval and listing are relatively few, which are in line with the national industrial policy, have a unique profit model, and have a larger market share in an industry."

At present, many Jinjiang shoes and clothing, food and other enterprises in the industry market share is only 1%, and some even less, how to break the barriers of enterprises, to form a strong listing power, "in the shareholding aspect has the concept of" hold together ", is particularly important for the development strategy of enterprises.

Three days later, in the president's class of modern enterprise capital operation, the spirit of "Baotuan" is gradually replacing the business concept of "better to be a chicken head than a phoenix tail" in Jinjiang.

For many years, businessmen in Jinjiang have a lot of good qualities in business, but the traces of their own businesses and their own businesses are too deep.

After the development of a family business, it may be divided into three or four separate enterprises. Then they compete in the same industry, and the market share may also decrease. As for listing, it is far away from the enterprise.

"The stock market has always favored the strong. As a Jinjiang enterprise, it is best to follow the market rules and find some high quality listed partners to cooperate", the instructor suggested.

Yang Jing: editor in charge