Wenzhou Clothing Situation Analysis In 1-9 Months, Children'S Clothing Has Been "Leading" Throughout The Country

< p > Data Interpretation: Overall, the decline of 3.2% is in the normal range of fluctuation, and the overall operation of the industry is relatively stable.

The overall situation of Wenzhou men's wear is grim. More than 80% of enterprises are struggling to maintain: labor, raw materials and other costs rise, so that the profits of OEM enterprises are down.

The "brand tier" of women's clothing is emerging, "a href=" http://sjfzxm.com/news/index_f.asp "> children's wear > /a" has been "leading" throughout the country.

Due to the impact of "a href=" http://sjfzxm.com/news/index_f.asp "private financial lending" /a and the impact of turmoil and mutual insurance, the credit system of Wenzhou enterprises has been severely damaged. The credit industry and the advantage of credit and deferred payment in Wenzhou's apparel industry have been lost and the cash pressure has increased sharply.

In addition, < a href= "http://sjfzxm.com/news/index_f.asp" > electricity supplier < /a > although the performance has increased, but the price is low, sales inventory is the main, and it has little contribution to the profit margin of the enterprise, so we need to find a better auxiliary method.

Together with Xiaobian to solve the details!

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< p > 1-6 months, Wenzhou clothing chamber of Commerce conducted a sample survey of 26 garment enterprises, including 16 men's wear, 6 women's garments and 4 children's garments.

The total sales volume of 26 enterprises in 1-6 months is 1 billion 332 million yuan, of which 4 are more than 100 million yuan, 50 million are -7000 enterprises, 7 are 7 enterprises, and 20 million -4000 enterprises are 16 enterprises.

In the survey, the highest growth of a women's clothing business increased by 40% compared with the same period last year; the highest percentage of men's clothing enterprises dropped by 30% compared with the same period last year.

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< p > Data Interpretation: the whole "a href=" http://sjfzxm.com/news/index_f.asp > Wenzhou menswear < /a > situation is grim, more than 80% of enterprises are struggling to maintain: labor, raw materials and other costs rise, so that OEM processing enterprises profits decline.

In addition, the market downturn, brand enterprise terminal sales fell 5% is a normal phenomenon.

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< p > but there are also some men's clothing enterprises showing amazing performance: 2 OEM enterprises successfully pformed their brands, sales performance was unchanged from last year; some OEM enterprises increased their added value and increased rapidly; in the growth enterprises, brand enterprises accounted for 70%, and some men's wear brands started to focus more on brand management.

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< p style= "text-align: center > > strong > /strong > children's wear: has been" leading "nationwide < /p >.

< p > 1-6 months, < a href= "http://sjfzxm.com/news/index_f.asp" > Barbara /a > a href= "http://sjfzxm.com/news/index_f.asp" > red yellow blue > /a > 4 children's clothing enterprises total output value is 250 million yuan, compared with the same period last year, the growth is 30%, 15%, 10%, -29.5%.

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< p > Data Interpretation: after years of development, < a href= "http://sjfzxm.com/news/index_f.asp" > Wenzhou children's wear > /a > has formed regional industrial clusters, which has been on the rise in recent years, and some brands are in the leading position in the country.

However, as many adult clothes and big brands extend to make children's wear products, the market competition for children's wear will intensify, and children's clothing brands entering the market need to be more cautious.

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