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How To Promote The Development Of Garment Industry In Xinjiang Garment Industry

2012/9/8 10:03:00 26

Silk RoadTextile Industry AssociationXinjiang

 

First Asia Europe

The Silk Road

The fashion festival was opened today. What kind of background did the costume festival take place? What kind of goals did the clothing festival expect to achieve and how to promote the faster and better development of the clothing industry in Xinjiang? The reporter interviewed Liang Yong, deputy director of the Commission.


Xinjiang's clothing industry is facing opportunities.


From the whole country

Textile Industry Association

Liang Yong, who worked in the autonomous region through the letter Committee, has been concerned about the trend of fashion development in the world and China for many years, and is a senior industry expert.

After arriving in Xinjiang, he paid more attention to the development of Xinjiang's garment industry and made efforts to get a better environment and atmosphere for the development of Xinjiang's garment industry.


"We are studying.

Xinjiang

When the clothing industry is in the current situation, it is deeply felt that the development of garment industry in Xinjiang can not be solved by several enterprises and several projects. We must work hard to create an industrial atmosphere and build a public service platform.

Shortly after his arrival last year, Liang Yong led a team to conduct a field and in-depth investigation of the clothing industry in Xinjiang.


He concluded that in 2008, the export value of garments exported through Xinjiang port reached 9 billion US dollars, accounting for 44.5% of the total export volume in 2008, the largest export product in Xinjiang, but less than 10% came from Xinjiang's local production and processing.

"This is very inconsistent with the resources, regional, cultural and labor advantages of Xinjiang."

Liang Yong, while regretted, is very optimistic about the prospect of the development of Xinjiang's clothing industry.


"Xinjiang people are very fond of beauty and dress up. They are more enthusiastic about clothing consumption than many other parts of the country. The domestic demand market in Xinjiang is 16 billion yuan a year, excluding the external market.

But how many people are consuming locally produced clothing? The article in this market is worth doing well.

Liang Yong said.


Further research has laid the foundation for the government to improve the development environment of the clothing industry and introduce policies.

In June this year, the people's Government of the autonomous region officially promulgated the "opinions on accelerating the development of Xinjiang's clothing industry". 22 industrial policies were put forward from the aspects of encouraging investment development, increasing financial support, strengthening financial taxation, promoting employment and promoting the construction of qualified personnel, and making sure that the six key tasks of taking the modern culture as the guide, building the national clothing brand as the breakthrough point, and promoting the Sino West clothing trade as the breakthrough point.


Liang Yong said that in order to speed up the development of Xinjiang's clothing industry, it was proposed that by 2015, the sales target of garment processing industry would exceed 10 billion yuan, the total volume of clothing trade reached 85 billion yuan, and the employment target of 300 thousand people could be absorbed.

At present, Xinjiang has the advantages of policy, resources, location, market and certain industrial foundation. It can be said that the development of Xinjiang's clothing industry is just in time.


Using exhibition to create industrial development environment


A good environment and atmosphere is a necessary condition for career development.

Liang Yong said that the six key tasks of the opinions on accelerating the development of Xinjiang's clothing industry are to optimize the industrial environment and atmosphere.

The first Asia Europe Silk Road clothing festival is a platform to integrate the advantages of Xinjiang's policies, regions, resources and markets, improve the Xinjiang textile industry chain and promote the construction of fashion capital in Western China.


China is a major producer and consumer of clothing in the world.

It is understood that in 2011, China's textile and clothing exports totaled 254 billion 100 million US dollars, accounting for 15% of the world's share from 35% in 2000 to 82% in 2011.

In view of the fact that the clothing industry is a pillar industry in many provinces and municipalities, many clothing exhibitions have been produced all over the country.

Such as Beijing's China International Garment Culture Festival, Dalian International Fashion Festival, Ningbo International Fashion Festival, Guangzhou fashion week and so on are influential professional exhibitions. These exhibitions not only promote the development of the garment industry itself, but also promote the development of the city and enhance the popularity and reputation of the city.


Liang Yong said, we hope to display the product demeanor of Xinjiang and domestic garment enterprises through the costumes Festival. It is more important to integrate the upstream and downstream enterprises of the garment industry chain with all kinds of popular elements and clothing industry information, and use the data base of the buyers of apparel industry in the Xinjiang and Asia Europe countries, and docking with the clothing manufacturers and manufacturers in the mainland to form a three-dimensional interaction effect of professional clothing so as to maximize the professionalism of the Expo so as to make it a high-level professional exhibition for the Central Asian textile and garment buyers and a stage to publicize Xinjiang's national clothing brand.

(Liu Shan)

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