Mascassini Men'S Clothing Once Again Joined Hands With WWF "Earth Hour".

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At present, MARCCASNE (macassini) With the direct development of the camp mode as its main body, its precise product positioning quickly occupied the minds of Chinese consumers, and the terminals sold all over China's large and medium-sized cities, forming a nationwide sales network. And established Liaoning, Lanzhou, Shanxi, Jiangsu and Zhejiang, central China, Sichuan, Fujian and other sub branches to ensure that the brand has always been in the leading position of the industry's leading position. MARCCASNE (maasini) always regards "fashion and environmental protection" as the core values of the brand, and pursue the fashion lifestyle of sustainable and healthy development, advocating elegance, individuality and environmental life attitude. MARCCASNE (maasini), in addition to taking part in the "Earth 1 hours" environmental protection activities in March 31st, will also work with WWF to promote sustainable utilization of renewable natural resources, actively participate in and organize pollution reduction and wasteful consumption actions, and become participants and advocates of China's natural conservation.

　　 About Earth Hour

"Earth Hour" is a global initiative launched by WWF, which advocates global individual, business organizations and government departments to make a commitment to change behavior for the earth's environment. The activity originated in Australia in 2007, when 2 million 200 thousand people put out the lights. 2012 is the fourth year when Earth Hour has landed in China. In addition to turning off the lights for 1 hours at 8:30 in the evening of March 31st, the theme of this year's publicity is "there is an environmentalist in everyone's heart". It aims at arousing people's awareness of environmental protection and making it an important factor affecting decision-making.

As the two consecutive (2011-2012 years) sponsorship of the "Earth Hour" fashion. Men's wear MARCCASNE, a new brand, solemnly promises to support the "Earth Hour" activities by adding 15-20% environmental elements to clothing design and fabric utilization. In order to call for more people to join in the green public welfare activities, MARCCASNE (macassini) social responsibility department, on the basis of the "10000 environmental attitudes" national large-scale grass-roots environmental public welfare action held in 2011, advocated the "public environmental protection" micro public welfare behavior, called on the public to explore the social public welfare needs, put love into action, and express their attitude with tiny actions, so that public welfare can truly become a sunny and happy way of life for everyone. In 2012, we will continue to promote the development of China's grass-roots public welfare undertakings through "10000 environmental attitudes", and popularize the concept of micro public welfare, so that more people can participate in it, thus forming the power of grassroots public welfare.

The theme of this year's earth hour is "everyone has an environmentalist". We advocate that we should transform the hidden environmental awareness into direct and effective action, and inspire people's environmental driving force from the heart. This is very consistent with the concept of "10000 environmentally-friendly attitude", which advocates "starting from me". Environmental protection is not a trivial matter. As long as everyone participates in it, it will become a major event. Green low carbon is defined as a lifestyle that enriches every day and every corner.

Ding Geng, executive director of MARCCASNE (machasini), said, "in the coming year, machasini will go deep into the brand culture and brand awareness of MARCCASNE (maasini), and let small environmental protection become a big fashion." In the following year, MARCCASNE (maasini) not only continued to work with the WWF in the sustainable use of renewable natural resources, actively participated in and organized pollution reduction and wasteful consumption, but also insisted on adhering to the environmental protection business and actively promoting the concept and products of environmental protection. consumption People are also joining in every day's environmental action.