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The Quality Of The Mid Autumn Festival Gifts Has Become A Hot Focus &Nbsp; Let The Blessing Have More Quality.

2011/9/10 15:12:00 54

It is the traditional festival feature of our country to convey the sentiment by courtesy and etiquette. It is another year when Mid Autumn Festival is approaching. Apart from family reunion, we must prepare for the Mid Autumn Festival. If you are overwhelmed by the dazzling products, the prosperity of the festival gift market in the Chinese market, we must say, is related to the festival culture in China for thousands of years. As living standards become more and more high, gifts are gradually coming out of a high quality mainstream. During my visit, I found that in the present gift market, quality and brand have become the main theme for most consumers to choose mid autumn gifts and enterprises to buy employee benefits.


  Mid autumn gifts, quality become hot focus


In recent years, people are paying more and more attention to their health and quality of life. Courtesy level And began to become an endorsement of a high quality lifestyle.


Miss Zhang has spoken out his festive gift ideas: giving gifts, especially festivals, is a symbol of friendship. This friendship should be more quality. Gifts should not be confined to a kind of love or respect, or at a courtesy like ceremony. If you want people to feel your sincere feelings, you must be truthful and prudent. Modern people have higher requirements for food, clothing, housing and travel. Of course, the requirements for gifts can not be vague.


Corporate welfare, brand grain and oil favored


Not only is it personal, but now many large enterprises are paying more and more attention to gifts when selecting employees' benefits. quality 。 In 2011, many large enterprises joined in the welfare group buying army. Compared with the way of finding gold directly to employees in the past, the welfare benefits presented by enterprises were more intense. During the visit, the head of a large enterprise said, "because of the increase of the cost of living, the welfare of the company has chosen the necessities of life for the employees in 2011, so that the quality of the festival is even warmer. At the same time, the welfare that the company purchases to employees is now better every year, and the quality of life is higher and higher. The quality of the products and the popular brands in the market are all in every aspect. For example, the Thailand rice released to employees in the Mid Autumn Festival of 2011 is strictly screened by the purchasing department. Whether the brand is excellent or not is a standard of measurement. The gifts we give employees are not only a kind of etiquette but also a quality concern.


Quality gifts are hot, and strong wishes are being built.


According to the author's visit, before the festival, many businessmen found that they were in some high-end. Gift counter It was also very lively before. According to market participants, "in addition to the personal purchase of consumers, there are still a large number of enterprises to purchase. Many companies choose well-known brand products as the mid 2011 employee benefits. Compared with previous years, consumers and enterprises prefer to choose high quality brands such as quality and face gifts when choosing mid autumn gifts.


Mid autumn 2011 gifts, in addition to traditional gifts, high quality cooking oil, high-quality rice, organic five grains, green fruits and vegetables and other table foods also "enthusiastic". It can be said that with the enhancement of consumers' health concept and the enhancement of food safety consciousness, gift consumption tends to be rational. Many consumers pay more attention to the practicality and quality of gifts when choosing gifts. The author found that in terms of lifestyle consumer gifts, consumers in Shenzhen are more concerned about the products with high brand awareness when choosing rice, grains, fruits and vegetables. Those with good brand reputation and relatively long history of brand are more popular.


All in all, whether it's traditional festival gifts or practical life gifts, mid autumn 2011 gifts will be of high quality. Meanwhile, from the trend of mass consumption of mid autumn gifts in 2011, more and more consumers are concerned about practical gifts that are closely related to daily life. Gifts representing high quality lifestyles are destined to become the new favorites of the Mid Autumn Festival in 2011.


 

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